Jordan Brand PR
Below are examples of press placements I worked on and events I helped plan and execute.
Activations
Press Coverage
Michael Jordan visits a North Carolina sneaker store that has a community-based mission
CHARLOTTE, North Carolina — There was an inkling that he’d come, but no one knew for sure. We’re talking, after all, about the greatest basketball player of all time. But Michael Jordan arrived bright and early, with coffee in hand, to sneaker boutique Social Status. There in the Plaza Midwood area of his city, Jordan was greeted by store owner James Whitner, who might be just as important to the local community as MJ.
Why? Well, Whitner opened his first sneaker store, Flava Factory, in Charlot
Why? Well, Whitner opened his first sneaker store, Flava Factory, in Charlot
Behind the Scenes of the Air Jordan 34 Launch With Zion Williamson
The look on the faces of the kids at Harlem’s Dunlevy Milbank Center as they witnessed Zion Williamson throw down a few dunks, just solidified that the No. 1 pick is a marketing star in the making. Children gravitate to the 19-year-old and it is a reason why Jordan Brand has picked him to be the future of the company and the face of the newly unveiled Air Jordan XXXIV.“It was love. From the second I walked onto the court it was nothing but love and I mean I can’t ask for much more,” said William...
Virgil Abloh on the Off-White Air Jordan 5 and his journey collaborating with Nike
CHICAGO — Virgil Abloh returns to Chicago for 2020 NBA All-Star Weekend as the hottest fashion designer in the world. He’s the creative mind behind Off-White, the artistic director of menswear for Louis Vuitton and the most revered collaborator in the current landscape of sneaker culture. And he hasn’t forgotten how he got here.
Abloh, 39, grew up in nearby Rockford, Illinois, the son of Ghanaian immigrant parents, watching Michael Jordan hoop and wearing the Chicago Bulls superstar’s iconic sne...
Abloh, 39, grew up in nearby Rockford, Illinois, the son of Ghanaian immigrant parents, watching Michael Jordan hoop and wearing the Chicago Bulls superstar’s iconic sne...
Houston's Travis Scott celebrates new Air Jordans with an Astroworld-inspired block party
Joey Guerra is the music critic for the Houston Chronicle. He also covers various aspects of pop culture. He has reviewed hundreds of concerts and interviewed hundreds of celebrities, from Taylor Swift to Dolly Parton to Beyonce. He’s appeared as a regular correspondent on Fox26 and was head judge and director of the Pride Superstar singing competition for a decade. He has been named journalist of the year multiple times by both OutSmart Magazine and the FACE Awards. He also covers various aspec...
Why the Jordan Women's Collection Matters
It’s the year 2005, and I’m sitting at my computer scrolling away at my favorite new discovery: femalesneakerfiend.com. I find a home for myself in a place that fits me better than NT or ISS. I’m a quiet member, not participating in discussion but sifting through hundreds and hundreds of posts, exploring sneaker collections and marketplace listings as I uncover an entire subculture that I never knew I could be a part of: girls like me who shared a love for sneakers, unrequited by brands who did
SLAM Presents JORDANS Vol. 5
SLAM Presents JORDANS Vol. 5 is an entire mag dedicated to the Air Jordan III and IV, two of the most iconic sneakers of all time.
JORDANS Vol. 5 tells two stories that are forever intertwined. The first, about the Air Jordan III, is a tale about the sneaker that convinced Michael Jordan to stay with Nike. And the second, about the Air Jordan IV, narrates the sneaker that helped MJ elevate his game to unseen levels.
Whether you start with the III, or flip it over and start with the IV, the...
JORDANS Vol. 5 tells two stories that are forever intertwined. The first, about the Air Jordan III, is a tale about the sneaker that convinced Michael Jordan to stay with Nike. And the second, about the Air Jordan IV, narrates the sneaker that helped MJ elevate his game to unseen levels.
Whether you start with the III, or flip it over and start with the IV, the...
How The Air Jordan XI Became The Sneaker Of The Holidays
The Air Jordan “Concord” XI made its public debut at a pivotal point in Michael Jordan’s NBA legacy. It was a Sunday night in May 1995, Game 1 of the Eastern Conference Semifinals against the Orlando Magic. Not only was it Jordan’s first time back in this position since returning from his brief hiatus known as his first retirement, he and the Bulls were up against the league’s most winningest team of that season.
Despite the Game 1 loss (and subsequent series loss), Jordan himself knew he and N
Despite the Game 1 loss (and subsequent series loss), Jordan himself knew he and N
Zion Williamson And Jordan Unveil The Air Jordan 34
This post contains references to products from one or more of our advertisers. We may receive compensation when you click on links to those products. The opinions and information provided on this site are original editorial content of Sneaker News.Today, Jordan Brand officially unveiled the latest chapter in the storied legacy that is the Air Jordan. The new shoe debuts at the heels of the brand’s recent expansion of its revitalized roster – one that now includes Zion Williamson and Jayson Tatum...
The Air Jordan 33 Waves Goodbye to Laces & Welcomes Fast Fit Technology
Jordan Brand is ready to move onto the next chapter of its historic signature sneaker catalog. For Michael Jordan‘s 33rd signature model the Jumpman team eliminates the sneaker’s traditional lacing system for FastFit technology. Starting with its upper, the Air Jordan 33 takes the line’s next leap into the future with pull tabs on the tongue and heel for easy entry and exit. As you move towards the midfoot you’ll find a pull cord which locks you into the sneaker quicker than it would normally ta...
Aleali May, the First Female Collaborator on Air Jordans for Men and Women, Is One to Watch
Aleali May's Uncle G bought her the first pair of Jordans she owned; they were 7s, and they dropped in 1992. Now, 15 years later, the 25-year-old — who's styled the likes of Kendrick Lamar, Tinashe and Lil Yachty, has modeled for brands like Adidas and Kith and currently boasts a whopping 197,000 Instagram followers (landing her firmly in "influencer" territory) — just became the first woman to design an Air Jordan sneaker that will be released in both men's and women's sizing.
With the classic
With the classic
The Air Jordan 33, Proto React, And Apex-Utility Deliver The Wow Factor
Jordan Brand is looking to hit the reset button, sorta. While much of its identity is tied to its retro product, the newer product and messaging is what the brand is working tirelessly on to ensure it stays relevant to future generations who view Michael Jordan as more of a historical figure rather than an immediate idol. There’s been clear emphasis on expanding Jordan’s reach, which is why you see his logos on Paris Saint-Germain football kits, the jerseys of the Michigan Wolverines, and footwe...
Jordan Brand's Making Its Clothing Line More Stylish
On the prestigious Beverly Hills Mountain Top Estate, there is an immaculate view overlooking the valley where only the luxurious and prestigious can call home. It’s not easy to get up here, as it’s a constant uphill battle with twisting roads and altitudes that will make your ears pop. But no one ever said it would be easy to get to the top. Which is probably why Jordan Brand picked this $30 million estate to host a proverbial who’s who of fashion mavens at the unveiling of their new-and-improv...
"An Inside Look at Jumpman LA"
Jordan Brand has finally brought their iconic flagship store to Los Angeles and invited Tamara Dhia down to check out the incredible new space. You can shop, play ball and if you're really feeling yourself, get your athleticism measured against Michael Jordan's. It's a new cultural hub for LA and we have your inside look.
Don't forget to like, comment and subscribe for more content like this!
Host: @tamaradhia
Shot and Edited by: @itsonwithjon
Featuring: @piercesimpson
Scott Dickson, VP/GM Jordan Brand North America
Location: Jumpman LA, 620 S. Broadway, Los Angeles, CA 90014
Music by Chillhop: http://chillhop.com/listen
Monma - Fira: https://soundcloud.com/chillhopdotcom/monma-fira
Listen on Spotify: http://bit.ly/ChillhopSpotify
Don't forget to like, comment and subscribe for more content like this!
Host: @tamaradhia
Shot and Edited by: @itsonwithjon
Featuring: @piercesimpson
Scott Dickson, VP/GM Jordan Brand North America
Location: Jumpman LA, 620 S. Broadway, Los Angeles, CA 90014
Music by Chillhop: http://chillhop.com/listen
Monma - Fira: https://soundcloud.com/chillhopdotcom/monma-fira
Listen on Spotify: http://bit.ly/ChillhopSpotify
How Nike And Jordan Brand Invested In The City Of Charlotte This NBA All Star Weekend
For arguably the most inspirational player to step on to a basketball court, All-Star Weekend being hosted in the Carolinas and specifically Charlotte, NC brought a unique opportunity to Michael Jordan and Jordan brand. Not only did MJ start his ascent to stardom at the University of North Carolina, but with stake in the Charlotte Hornets, he is now the only current African-American majority NBA team owner.
Initiated in 2015, the Jordan Brand's Wings Scholars Program has helped over 200 student
Initiated in 2015, the Jordan Brand's Wings Scholars Program has helped over 200 student
Student-inspired ‘Wings’ Air Jordan 5s take flight — and change lives
Lundyn Bowman couldn’t help but show off the shoes. She passed the box around to her dad, his friends and anyone else who wanted to take a peek inside. And at the sight of a fresh new pair of the “Wings” Air Jordan 5s, embossed with vibrant, hand-drawn illustrations, folks began making offers to buy them from the 12th-grader.
“Everybody kept throwing out prices,” Bowman said. “They kept saying, ‘Yeah … I’ll buy those from you for $500.’ … ‘You don’t know the value of them.’ ”
But she does. The
“Everybody kept throwing out prices,” Bowman said. “They kept saying, ‘Yeah … I’ll buy those from you for $500.’ … ‘You don’t know the value of them.’ ”
But she does. The
Legacy, Legacy, Legacy: The 'Concord' Air Jordan XI's Spot in History Is Undeniable
They were shining underneath the lights in Orlando. They were damn near glowing, an everlasting flash that hadn’t been seen before. It was the patent leather. A glistening shade of black, contrasted against a clean white base. And when Michael Jordan rose up for his jumpshot, hints of purple peeked out.
It was that Sunday, in May of 1995, that MJ gave the world its first look at the “Concord” Air Jordan XI.
It was just a preview. Tinker Hatfield, the man that brought the XI to life, had ask
It was that Sunday, in May of 1995, that MJ gave the world its first look at the “Concord” Air Jordan XI.
It was just a preview. Tinker Hatfield, the man that brought the XI to life, had ask
How the ‘Concord’ Air Jordan 11 became sneaker culture’s grail
Marvin Barias can pinpoint the moment he knew he wanted his first pair of Air Jordans.
Growing up on the South Side of Chicago, like many ’90s kids, he idolized Michael Jordan. So much so, he collected almost everything connected to his hero: basketball cards, magazine covers, newspaper clippings. Yet, by high school, Barias still didn’t own a pair of the superstar’s signature sneakers. Spending more than $100 for shoes just didn’t seem reasonable. But on May 7, 1995, things changed.
“No. 45 d
Growing up on the South Side of Chicago, like many ’90s kids, he idolized Michael Jordan. So much so, he collected almost everything connected to his hero: basketball cards, magazine covers, newspaper clippings. Yet, by high school, Barias still didn’t own a pair of the superstar’s signature sneakers. Spending more than $100 for shoes just didn’t seem reasonable. But on May 7, 1995, things changed.
“No. 45 d
AIR JORDAN 33 Hands-On Sneaker Reveal
The Jordan signature line has a new king and it is called the Air Jordan 33. Designed with past models in mind, the new Air Jordan 33 breaks from the mold a bit with a new design and a new FastFit system created to help athletes that are ready for flight lock in and play the game. Here are my first impression of the sneaker created to change the game.
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Main CAMERA; http://amzn.to/1XbBUAy
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Main LENS; http://amzn.to/1T4nulZ
VLOG LENS; http://amzn.to/1SSYnwT
VLOG CAMERA; http://amzn.to/1SSYp8c
On-Camera MICROPHONE; http://amzn.to/1XbCcY7
Shotgun MICROPHONE; http://amzn.to/1T1QHLg
Sound RECORDER; http://amzn.to/1XbCJcC
DJI; http://amzn.to/26YVsME
DJI Battery; http://amzn.to/1XbCoH1
Expensive SD CARDS; http://amzn.to/1T4nO4a
Budget SD CARDS; http://amzn.to/26YVAMc
3rd Camera; http://amzn.to/26YVHHJ
Jacques @Kustoo Slade is a guy that loves sneakers and creates Youtube videos about them as well as other things. This channel has sneaker collections from Nike, Jordan, adidas, Yeezy, Reebok, Under Armour and more. He also does sneaker reviews, sneaker shopping, performance reviews, and sneaker history. He also loves technology, music, and pop culture and often mixes the three with sneaker to create one of the few "sneaker" channels that bridges the gap.
►SUBSCRIBE: http://www.youtube.com/user/kustoo?sub_confirmation=1
SNAPCHAT ► @Kustoo
TWITTER ► http://bit.ly/11Nw0oo
INSTA ► http://bit.ly/19jV3FT
MY SHOES:
Nike: http://fave.co/1TmdDEA
Jordan: http://fave.co/1rZcSt0
Jimmy Jazz: http://fave.co/1q2Y7mP
NIKEiD: http://fave.co/1rZdkYb
MY GEAR:
Main CAMERA; http://amzn.to/1XbBUAy
2nd CAMERA; http://amzn.to/1SSYd8S
Main LENS; http://amzn.to/1T4nulZ
VLOG LENS; http://amzn.to/1SSYnwT
VLOG CAMERA; http://amzn.to/1SSYp8c
On-Camera MICROPHONE; http://amzn.to/1XbCcY7
Shotgun MICROPHONE; http://amzn.to/1T1QHLg
Sound RECORDER; http://amzn.to/1XbCJcC
DJI; http://amzn.to/26YVsME
DJI Battery; http://amzn.to/1XbCoH1
Expensive SD CARDS; http://amzn.to/1T4nO4a
Budget SD CARDS; http://amzn.to/26YVAMc
3rd Camera; http://amzn.to/26YVHHJ
Jacques @Kustoo Slade is a guy that loves sneakers and creates Youtube videos about them as well as other things. This channel has sneaker collections from Nike, Jordan, adidas, Yeezy, Reebok, Under Armour and more. He also does sneaker reviews, sneaker shopping, performance reviews, and sneaker history. He also loves technology, music, and pop culture and often mixes the three with sneaker to create one of the few "sneaker" channels that bridges the gap.
PODCAST // Jordan VP Gentry Humphrey On The Air Jordan 11's Iconic Creation
It’s not just the most iconic sneaker of its time, the Air Jordan 11 is arguably the single greatest sneaker — period.
With its daring splash of patent leather, eye-catching clear outsole and a series of fonts, innovations and touches perfectly layered throughout, the sneaker crafted by Tinker Hatfield and Mark Smith exactly 23 NBA seasons ago has long transcended the footwear industry as a pinnacle of pop culture, height of product design and endless canvas for Jordan Brand to celebrate year a
With its daring splash of patent leather, eye-catching clear outsole and a series of fonts, innovations and touches perfectly layered throughout, the sneaker crafted by Tinker Hatfield and Mark Smith exactly 23 NBA seasons ago has long transcended the footwear industry as a pinnacle of pop culture, height of product design and endless canvas for Jordan Brand to celebrate year a
Jordan Brand Highlights Creatives In New Downtown Los Angeles Location
Air Jordan has always been largely invested in athletes, from His Airness, Michael Jordan, to the athletes that signed deals with the brand like Ray Allen and Russell Westbrook. For awhile now, it’s been bigger than the NBA. Derek Jeter was a Jordan athlete. After a series of unreleased Jordans, recording artist, Drake released his Jordan 10 Retro 'OVO' in 2015, and ten years prior Eminem and the brand put out the extremely exclusive 'Encore' Air Jordan 4s.
In 2018, it only makes sense for a br
In 2018, it only makes sense for a br
Air Jordan 33 Unveiling & MORE! | #LIFEATCOMPLEX
On this episode Tony goes to Los Angeles for the Air Jordan 33 sneaker unveiling. Tony meets up with a #LIFEATCOMPLEX alumni, Beija Velez, and they both get the behind the scenes look at some upcoming holiday and 2019 Jordan Brand products. Tony also talks with the designer of the 33rd signature Air Jordan model, Tate Kuebris. Not to mention there was a Travis Scott Air Jordan 4 sneaker sighting!...
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COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.
Subscribe to Complex on YouTube: https://goo.gl/43ac5w
Check out more of Complex here:
http://www.complex.com
https://twitter.com/Complex
https://www.facebook.com/complex
http://instagram.com/complex
https://plus.google.com/+complex/
COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.
Jordan Brand’s Wings Scholars on the life-changing moment they received their full non-athletic scholarships
On an early June day, as the academic calendar drew to a close and graduation neared, Cyrus Harden decided to leave school a little early. His plan: Change clothes and walk over to one of his part-time jobs to put in some extra hours. College was on the horizon for Harden, so he could certainly use some extra money.
Yet as he headed to his shift at C-Town Supermarket in Brooklyn, New York, Harden received calls from three employees at Red Hook Initiative (RHI), a nonprofit geared toward empower
Yet as he headed to his shift at C-Town Supermarket in Brooklyn, New York, Harden received calls from three employees at Red Hook Initiative (RHI), a nonprofit geared toward empower
AIR JORDAN SUMMER 2018 PREVIEW | #LIFEATCOMPLEX
On this episode Tony gets invited by Jordan Brand to preview some of the upcoming summer 2018 releases. From innovative women's designs to classic Air Jordans, there's a ton of variety set to release in the coming months. Tony walks your through the show case and provides some fun facts about these sneakers!
La Musica de Hurley Mower- https://soundcloud.com/hurleymower
Subscribe to Complex on YouTube: https://goo.gl/43ac5w
Check out more of Complex here:
http://www.complex.com
https://twitter.com/Complex
https://www.facebook.com/complex
http://instagram.com/complex
https://plus.google.com/+complex/
COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.
La Musica de Hurley Mower- https://soundcloud.com/hurleymower
Subscribe to Complex on YouTube: https://goo.gl/43ac5w
Check out more of Complex here:
http://www.complex.com
https://twitter.com/Complex
https://www.facebook.com/complex
http://instagram.com/complex
https://plus.google.com/+complex/
COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.
Jordan Brand is giving kids full rides to college — no basketball experience needed
Rozzie Cribbs never thought he’d make it to the promised land. Growing up on the South Side of Chicago, the idea of being a full-time student on the campus of a four-year university was a seemingly unattainable goal. He hadn’t seen many kids like him ever reach it — and not for a lack of trying. For some, life circumstances simply dictated the mindset. “I wasn’t really thinking about college,” said Cribbs.
According to the United States Bureau of Labor Statistics, in 2016, the year Cribbs gradu
According to the United States Bureau of Labor Statistics, in 2016, the year Cribbs gradu
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Product Seeding
AIR JORDAN 34 Lifestyle Review & On Feet
Check out my iPhone 11 Pro Max Unboxing!
https://youtu.be/cOYFgsiDSU8
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https://youtu.be/KjbCqqxk-v0
Today I’m reviewing the new Air Jordan 34! The Jordan 34 has a release date of September 25th 2019 in the blue void color way and has a price of $180. The new Jordan XXX4 features an eclipse plate and is the lightest performance Air Jordan Model! Check out the review of the Air Jordan 34 to learn more!
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#Seth #AirJordan34
—————————————————————————————————
Unless specifically stated, there are no paid product endorsements in this video. There may be affiliate links in the description.
https://youtu.be/cOYFgsiDSU8
Check out my Nintendo Switch LITE Unboxing!
https://youtu.be/KjbCqqxk-v0
Today I’m reviewing the new Air Jordan 34! The Jordan 34 has a release date of September 25th 2019 in the blue void color way and has a price of $180. The new Jordan XXX4 features an eclipse plate and is the lightest performance Air Jordan Model! Check out the review of the Air Jordan 34 to learn more!
Follow me
IG - https://www.instagram.com/realsethfowler/
TWITCH - https://www.twitch.tv/sethfowler
Twitter - https://twitter.com/realsethfowler
Facebook - https://www.facebook.com/RealSethFowler/
Check out what I use to film: https://www.amazon.com/shop/sethfowler
The Drop Front Sneaker Boxes I Use: https://bit.ly/2wl9e0t
Get 10% OFF Reshoevn8r Use Code: SETH10 https://reshoevn8r.com/discount/SETH10
My SecretLab Gaming Chair: http://bit.ly/2S0oDzB
#Seth #AirJordan34
—————————————————————————————————
Unless specifically stated, there are no paid product endorsements in this video. There may be affiliate links in the description.
EARLY LOOK: JORDAN BRED IV 2019 | A to the Bed
An early look at the upcoming Jordan Bred IV, releasing in May 2019.
Release date: May 4, 2019
Price: $200 USD
Sizes: Full Family Sizing
Instagram: https://instagram.com/atothebed/
Music: https://soundcloud.com/lakeyinspired
Video clips: SB Nation, Jordan Brand
Photos: (I took these off a Google image search lol pls DM for credit)
Release date: May 4, 2019
Price: $200 USD
Sizes: Full Family Sizing
Instagram: https://instagram.com/atothebed/
Music: https://soundcloud.com/lakeyinspired
Video clips: SB Nation, Jordan Brand
Photos: (I took these off a Google image search lol pls DM for credit)
Is This The RAREST Sneaker of 2019? - UNBOXING
HIT US WITH COMMENTS AND WE'LL FEATURE THEM IN THE NEXT UNBOXING.
Ushering in a new era of their lifestyle offerings, Jordan Brand enlisted Atlanta's own luxury boutique, A Ma Maniére (French for "My Way") with the help of T.I., for a collaboration on one of the brand's freshest silhouettes, the Proto-Max 720.
Only 230 pairs of this shoe were made, and we at Nice Kicks were lucky enough to get our hands on a pair for our latest unboxing.
Ushering in a new era of their lifestyle offerings, Jordan Brand enlisted Atlanta's own luxury boutique, A Ma Maniére (French for "My Way") with the help of T.I., for a collaboration on one of the brand's freshest silhouettes, the Proto-Max 720.
Only 230 pairs of this shoe were made, and we at Nice Kicks were lucky enough to get our hands on a pair for our latest unboxing.
UNBOXING: IS The Air JORDAN 11 CONCORD Worth The Hype??
Why are so many people hyped bout the Air Jordan 11 "Concord" and calling it their GRAIL?
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Air Jordan 11: Behind the Design
If you’ve been around twitter, IG, Snap, Facebook, do people still use facebook? Anyway, If you’ve been on social media, you’ve heard more than enough people say that that Air Jordan 11 is their grail or even that they really love this shoe. But why? Well, here everything you need to know and you can tell me if any of this even matters. Lets go.
Starting with design of the shoe, Tinker Hatfield, the man who had designed almost every Jordan since the 3, actually designed the shoe in secret. Nike, at the time, wasn’t sure that Mike would be returning and thought the Jordan line would be over. Tinker though that even if Mike was really done playing basketball, that he had a large enough following and a big enough name that people would buy his kicks regardless.
One of the key elements of the shoe is the patent leather. It honestly changed they way that sneakers were made at the time. Tinker, watching game tape of Michael playing, happened to notice that Mike would roll over the top of his shoes when changing direction, and this slowed him down. Patent leather was stronger and could withstand the force of the change. Often called the mudguard, the patent leather actually served two purposes. Tinker wanted to create something that looked good both on and off the court for Mike. Rumor has it, that MJ wanted something he could wear with a suit, and the patent leather fit the bill.
That brings us to the upper. A new nylon ballistic mesh was added that lead up to the padded collar. Called cordura nylon or sometimes cordura mesh, the material is ultra-lightweight and manages to maintains its strength, despite its elasticity. Tinker also included a webbing around the midfoot that adheres to the shape of your foot. It works with your foot to keep you locked in.
MJ introd the popular Concord Colorway of the Jordan 11 in the playoffs in 1995 and not many people know this, but he was fined for wearing them. Back then, your shoes had to better match your uniform and MJ had to pay the fine for 2 games. Fun fact, for game 3 of the playoffs, he wore the Air Flight One also known as Penny Hardaway’s shoe and but he cut off Penny’s logo on the heel tab. Talk about being petty
Double Fun fact, when he wore these in the playoffs in 1995, Jordan and the Bulls lost to the Orlando Magic, but you don’t often hear about that part. But to be fair, Jordan also wore them in the playoffs in 1996 which started their second 3-Peat so can you really complain?
When it comes to the Air Jordan 11, they have been dropping during the holiday season since 2009. Technically it was 2008 when the countdown pack dropped in December, but as a single sneaker, it was 2009 with the Space Jam retro, which retro’d again last year.
Since the shoes launch, Tinker, a legend in his own right, has called the Jordan 11 his favorite design. As for Michael, he feels the same way. The Bulls did go 72-10 that year, and he won the MVP for the Finals, regular season, and the all-star game. Not to mention his fourth NBA championship.
So it the design that makes it a grail, is it Tinker, is the carbon fiber shank plate? Is it Michael Jordan, or is it a mix of all those things. Either way, this is easily one of the most influential if not the most loved sneaker of the modern era. And that goes for those that are sneakerheads and those that aren’t. Especially when it comes to this Concord Colorway.
But does that make it your grail? Let me know what you think about the Air Jordan 11 below and also, if you follow me over on IG, I’m actually giving away a pair of these. Just look for a post with a pic of the box wrapped up like a christmas present. Details will be on that post.
As always, I appreciate you. Make sure you hit that thumbs up and if you really like it, go head and subscribe. I am jacques Slade and as always, I appreciate you. I’ll talk to you soon. Peace.
Jacques @Kustoo Slade is a guy that loves sneakers and creates Youtube videos about them as well as other things. This channel has sneaker collections from Nike, Jordan, adidas, Yeezy, Reebok, Under Armour and more. He also does sneaker reviews, sneaker shopping, performance reviews, and sneaker history. He also loves technology, music, and pop culture and often mixes the three with sneaker to create one of the few "sneaker" channels that bridges the gap.
►SUBSCRIBE: http://www.youtube.com/user/kustoo?sub_confirmation=1
SNAPCHAT ► @Kustoo
TWITTER ► http://bit.ly/11Nw0oo
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Air Jordan 11: Behind the Design
If you’ve been around twitter, IG, Snap, Facebook, do people still use facebook? Anyway, If you’ve been on social media, you’ve heard more than enough people say that that Air Jordan 11 is their grail or even that they really love this shoe. But why? Well, here everything you need to know and you can tell me if any of this even matters. Lets go.
Starting with design of the shoe, Tinker Hatfield, the man who had designed almost every Jordan since the 3, actually designed the shoe in secret. Nike, at the time, wasn’t sure that Mike would be returning and thought the Jordan line would be over. Tinker though that even if Mike was really done playing basketball, that he had a large enough following and a big enough name that people would buy his kicks regardless.
One of the key elements of the shoe is the patent leather. It honestly changed they way that sneakers were made at the time. Tinker, watching game tape of Michael playing, happened to notice that Mike would roll over the top of his shoes when changing direction, and this slowed him down. Patent leather was stronger and could withstand the force of the change. Often called the mudguard, the patent leather actually served two purposes. Tinker wanted to create something that looked good both on and off the court for Mike. Rumor has it, that MJ wanted something he could wear with a suit, and the patent leather fit the bill.
That brings us to the upper. A new nylon ballistic mesh was added that lead up to the padded collar. Called cordura nylon or sometimes cordura mesh, the material is ultra-lightweight and manages to maintains its strength, despite its elasticity. Tinker also included a webbing around the midfoot that adheres to the shape of your foot. It works with your foot to keep you locked in.
MJ introd the popular Concord Colorway of the Jordan 11 in the playoffs in 1995 and not many people know this, but he was fined for wearing them. Back then, your shoes had to better match your uniform and MJ had to pay the fine for 2 games. Fun fact, for game 3 of the playoffs, he wore the Air Flight One also known as Penny Hardaway’s shoe and but he cut off Penny’s logo on the heel tab. Talk about being petty
Double Fun fact, when he wore these in the playoffs in 1995, Jordan and the Bulls lost to the Orlando Magic, but you don’t often hear about that part. But to be fair, Jordan also wore them in the playoffs in 1996 which started their second 3-Peat so can you really complain?
When it comes to the Air Jordan 11, they have been dropping during the holiday season since 2009. Technically it was 2008 when the countdown pack dropped in December, but as a single sneaker, it was 2009 with the Space Jam retro, which retro’d again last year.
Since the shoes launch, Tinker, a legend in his own right, has called the Jordan 11 his favorite design. As for Michael, he feels the same way. The Bulls did go 72-10 that year, and he won the MVP for the Finals, regular season, and the all-star game. Not to mention his fourth NBA championship.
So it the design that makes it a grail, is it Tinker, is the carbon fiber shank plate? Is it Michael Jordan, or is it a mix of all those things. Either way, this is easily one of the most influential if not the most loved sneaker of the modern era. And that goes for those that are sneakerheads and those that aren’t. Especially when it comes to this Concord Colorway.
But does that make it your grail? Let me know what you think about the Air Jordan 11 below and also, if you follow me over on IG, I’m actually giving away a pair of these. Just look for a post with a pic of the box wrapped up like a christmas present. Details will be on that post.
As always, I appreciate you. Make sure you hit that thumbs up and if you really like it, go head and subscribe. I am jacques Slade and as always, I appreciate you. I’ll talk to you soon. Peace.
Jacques @Kustoo Slade is a guy that loves sneakers and creates Youtube videos about them as well as other things. This channel has sneaker collections from Nike, Jordan, adidas, Yeezy, Reebok, Under Armour and more. He also does sneaker reviews, sneaker shopping, performance reviews, and sneaker history. He also loves technology, music, and pop culture and often mixes the three with sneaker to create one of the few "sneaker" channels that bridges the gap.
Air Jordan 11 Concord 2018 Review, Unboxing & On Feet
Huge thank you to Jordan Brand for sending these sneakers my way early! Today I’m reviewing the Air Jordan 11 Concord 2018! The Concord 11 was first introduced in 1995 when Michael Jordan wore them during the Eastern Conference Finals! The 2018 Air Jordan XI Concords are the first Concord 11 retro to drop from Nike and Jordan since 2011. The Jordan 11 Concord 2018 features a ballistic nylon upper paired with black patent leather. Check out my review of the Nike Air Jordan 11 Concord 2018 Retro to learn more!
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UNBOXING: Limited Edition Air JORDAN x PARIS SAINT-GERMAIN Media Kit
A CRAZY UNBOXING FROM JORDAN BRAND.
When it comes to mixing of sort, Jordan Brand took things up a notch with the introduction of co-branded golf shoes with Nike Golf. For 2018, Jordan Brand is stepping it up even more with an official partnership with Paris Saint-Germain. For those that don't know the Football/Soccer Club is rooted in Paris where Jordan Brand has a strong presence. The partnership is kicking off with the Jordan x PSG collection, a capsule with performance and fashion style mixing basketball and soccer/football in the best way possible.
Thank you to Jordan Brand for sending over the incredible Media Kit.
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Jacques @Kustoo Slade is a guy that loves sneakers and creates Youtube videos about them as well as other things. This channel has sneaker collections from Nike, Jordan, adidas, Yeezy, Reebok, Under Armour and more. He also does sneaker reviews, sneaker shopping, performance reviews, and sneaker history. He also loves technology, music, and pop culture and often mixes the three with sneaker to create one of the few "sneaker" channels that bridges the gap.
When it comes to mixing of sort, Jordan Brand took things up a notch with the introduction of co-branded golf shoes with Nike Golf. For 2018, Jordan Brand is stepping it up even more with an official partnership with Paris Saint-Germain. For those that don't know the Football/Soccer Club is rooted in Paris where Jordan Brand has a strong presence. The partnership is kicking off with the Jordan x PSG collection, a capsule with performance and fashion style mixing basketball and soccer/football in the best way possible.
Thank you to Jordan Brand for sending over the incredible Media Kit.
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MY SHOES:
Nike: http://fave.co/1TmdDEA
Jordan: http://fave.co/1rZcSt0
Jimmy Jazz: http://fave.co/1q2Y7mP
NIKEiD: http://fave.co/1rZdkYb
MY GEAR:
Main CAMERA; http://amzn.to/1XbBUAy
2nd CAMERA; http://amzn.to/1SSYd8S
Main LENS; http://amzn.to/1T4nulZ
VLOG LENS; http://amzn.to/1SSYnwT
VLOG CAMERA; http://amzn.to/1SSYp8c
On-Camera MICROPHONE; http://amzn.to/1XbCcY7
Shotgun MICROPHONE; http://amzn.to/1T1QHLg
Sound RECORDER; http://amzn.to/1XbCJcC
DJI; http://amzn.to/26YVsME
DJI Battery; http://amzn.to/1XbCoH1
Expensive SD CARDS; http://amzn.to/1T4nO4a
Budget SD CARDS; http://amzn.to/26YVAMc
3rd Camera; http://amzn.to/26YVHHJ
Jacques @Kustoo Slade is a guy that loves sneakers and creates Youtube videos about them as well as other things. This channel has sneaker collections from Nike, Jordan, adidas, Yeezy, Reebok, Under Armour and more. He also does sneaker reviews, sneaker shopping, performance reviews, and sneaker history. He also loves technology, music, and pop culture and often mixes the three with sneaker to create one of the few "sneaker" channels that bridges the gap.
Jordan 5 "PSG" Unboxing + Review
For the first time ever, the Jumpman will make its presence known in the world of international soccer thanks to their collaborative collection with esteemed French club, Paris Saint Germain. Highlighted by the co-branded Air Jordan 5 you see here, the two entities released a full scale apparel collections with everything from fresh pitch-ready kits to tees.
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Air Jordan 1 Retro "Shadow" | Unboxing
The "Shadow" Air Jordan 1, one of the beloved original colorways of Michael Jordan's first signature sneaker, returns to stores this week. We take a look at the upcoming retro release and see how it compares to past versions. Look for these in stores on Saturday, April 14 for $160 USD.
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Sole Collector was founded in 2003. It is a leading online and print publication that dives deep into sneakers and the culture surrounding them. On Sole Collector, you’ll find the latest in sneaker news, in-depth interviews, and up-to-the-minute details on every major release. The site also offers an online marketplace where collectors can buy and sell rare and valuable sneakers.
Subscribe to Sole Collector on YouTube: https://www.youtube.com/user/SoleCollector
Check out more of Sole Collector here:
https://solecollector.com/
https://twitter.com/SoleCollector
https://www.facebook.com/SoleCollectorMag/
https://www.instagram.com/solecollector/
Sole Collector was founded in 2003. It is a leading online and print publication that dives deep into sneakers and the culture surrounding them. On Sole Collector, you’ll find the latest in sneaker news, in-depth interviews, and up-to-the-minute details on every major release. The site also offers an online marketplace where collectors can buy and sell rare and valuable sneakers.