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SoleSavy Public Relations

Below are press placements I executed. 

Sneaker Freaker Vol. 47 SoleSavy Edition

The reseller economy is on fire and while many are happy to fan the flames that result in absurdly inflated prices, Dejan Pralica is not, and he’s determined to do something about it. Back in 2018, Pralica and Justin Dusanj co-founded SoleSavy, a subscription-based platform that connects thousands of like-minded heads through the genuine love of shoes. Intrigued by his utopian dream of not paying over retail, we sat down with Pralica to talk shop and unveil his ambitious new project, the SS4 sne...

SoleSavy Wants to Fight Sneaker Reselling—Is It Working?

We’ve all been there before. We see news of an upcoming sneaker release hit the web. We like it enough that we would actually be willing to pay our hard-earned money to own it. But then reality sets in. We don’t have a bot. There’s a pretty miniscule chance we will even get the opportunity to plug in our card information on time let alone check out successfully. We already begin to forecast the pair’s resell value. Some form of the phrase, “This shoe is great, but it’s just going to be another L...
Boardroom •

SoleSavy Launches COLLECT App - Boardroom

In recent years, Vancouver-based sneaker startup SoleSavy has made it its mission to build community over clout.Aiming to connect collectors around the world based on a common love of sneakers, the company is entering the ultra-competitive resell marketplace by attempting to upend resell as we know it.Through the COLLECT App — a mission made possible by bringing in talent from Nike and Apple — SoleSavy looks to take a bite out of the sneaker resell market predicted to reach $30 billion in 2030.“...
Footwear News •

SoleSavy Enters the Metaverse With an NFT and Sneaker Created by Former Jordan Brand Designers

SoleSavy is entering the metaverse.

The sneaker community, which was founded by Dejan Pralica and Justin Dusanj in 2018, announced today that it will release a limited-edition custom sneaker and NFT on April 18 dubbed the SS4. According to SoleSavy, owners of the SS4 will receive benefits that include access to its future NFT drops, sneaker releases, member-only events and more.

“We’re really excited to introduce the SS4 sneaker and NFT, unlocking the next level of consumer experiences both in...
TechCrunch •

Sneaker community startup SoleSavy raises $12.5 million Series A to build an end-to-end sneakersphere | TechCrunch

Collectibles boomed during the pandemic and while NFT outfits like NBA Top Shot exploded as consumers flirted with newer efforts, the sneaker world grew even more mature with enthusiasts digging deeper into communities dedicated to the hobby/passion/obsession/alternative asset class.
Vancouver’s SoleSavy, a sneaker community dedicated to giving fans a curated place to navigate the world of shoes, with all of its drops, news and rumors, has raised a $12.5 million Series A just months after wrappi...
GQ •

Inside the Members-Only Message Boards Turning Sneaker Buyers Into Lucrative Resellers

It was the moment I’d waited days for: the link to buy Travis Scott’s new collaborative shoes with Jordan and the Japanese streetwear brand Fragment suddenly materialized in the chat I’d been lurking on for the better part of an afternoon. I frantically clicked on it.Perhaps you’ve been in this position before, methodically lining up tabs for the major sneaker retailers, and training your fingers to fly through Nike’s SNKRS app. If you have, you know what happens next: even though you’re ready a...
WWD •

Sneaker Subscription Services Look to Simplify Collecting

The world has embraced sneaker resale — growing the segment seemingly overnight to a multibillion dollar market — but is the world ready for sneaker subscription services?
As more limited releases launch and sneaker enthusiasts fail to secure these styles due to online bots, backdoor sales and very high resale prices, businesses like SoleSavy, Sneakertub, FTL, Kicks on a Budget, Studio Sole and newly launched Kyx World look to democratize the sneaker industry.

The businesses have different type...
Boardroom •

Kentucky's Shaedon Sharpe: Inside His NIL Deal with SoleSavy

In 1985, Coach Eddie Sutton signed on at the University of Kentucky and instantly made the storied hoops powerhouse a Nike school. This move marked a change in the guard as Converse and Adidas had long owned the NCAA’s blue bloods. With Sutton, Nike introduced the Dunk across colleges, changing the attitude and aesthetic of amateur hoops ever since.Years later in 1996, sports marketing executive Sonny Vaccaro signed a 17-year-old from Philadelphia named Kobe Bryant, making him a millionaire mont...
Hypebeast •

SoleSavy Launches COLLECT for Sneaker Shopping and Showcasing to the Public

UPDATE: January 31, 2023 COLLECT is now open to the public with the lowest fees in the industry. To learn more about COLLECT by SoleSavy and to sign up to join its community and marketplace, head to the brand’s website.
ORIGINAL ARTICLE:Growing its community offering for sneakerheads, SoleSavy has built COLLECT for not only buying, selling and trading footwear without middleman fees but also showcasing your favorite pairs. Taking the form of an online marketplace in a mobile app, COLLECT is emph...
Sneaker Freaker •

SoleSavy Launch COLLECT: A Sneaker Marketplace Where You Cop for Retail! - Industry News

With a world full of resellers, bots and inflated resale prices, copping kicks has become quite the chore! In 2018, Dejan Praclica and Justin Dusanj founded SoleSavy, an online subscription-based community, to counter this issue plaguing the sneakersphere. Their platform has helped connect thousands of like-minded individuals over their shared love of sneakers and the dream of never paying above retail. Now, they’ve just launched their next project: COLLECT. It’s an online marketplace where you...
Input •

As sneaker resellers take over, small communities fight back

They say capitalism breeds innovation. But in the sneaker world, that innovation has translated into people buying coveted pairs from Nike, Adidas, and other brands, only to sell them at a markup price to reap a profit.While reselling is a popular practice across different industries, sneaker flipping has detrimentally affected thousands of consumers. It has changed the space forever — it’s no longer just about who loves shoes, but rather who can actually afford them. Websites like StockX cater...
Boardroom •

The SoleSavy SS4 Inverts All Ideals of Influence - Boardroom

Designer Gemo Wong’s list of clients is impressive.Beyoncé. Travis Scott. Jimmy Butler. Russell Wilson. Dejan Pralica.While those stars has a fervent following — a hive, even — Pralica, the CEO and co-founder of SoleSavy is surrounded by a community. He has spent the last few years attempting to rebuild sneaker culture from within.Putting people over products, he’s helped members of his community-based platform find shoes, make friends, and share stories as a way to humanize a hobby recently cat...
Gear Patrol •

This Sneaker Startup Is Helping People Grow Their Collections | Gear Patrol

SoleSavy is a community for people who love sneakers and want to add some more sneaker wins to their life. A SoleSavy membership unlocks the tools and resources to make sneakers more accessible and helps your grow your collection through expert advice and technology.

SoleSavy stands out from other sneaker platforms because they focus on sneaker enthusiasts—people who love wearing their shoes and growing their collections. Much of the investment and innovation within the sneaker industry has foc...
Hypebeast •

Sneaker Startup SoleSavy Locks In $12.5 Million USD in Series A Funding

If you love sneakers and haven’t heard of SoleSavy yet, then you might want to start paying attention. It’s a startup birthed out of Vancouver, Canada that aims to disrupt the footwear industry for the better through its own subscription-based community that helps you cop sneakers for retail. And less than six months after receiving its initial seed round of $2 million USD at the top of 2021, the company has announced that it has just raised another $12.5 million USD in Series A funding. This is...
Hypebeast •

SoleSavy Unveils Limited-Edition Custom Sneaker and NFT

NFTs have been starting to become more prevalent in the sneaker industry across brands, blogs, resell platforms and more. We’ve seen actual imprints like Nike launch its co-branded “MNLTH” NFT and adidas team with Prada to drop a user-generated NFT project, and now SoleSavy — the sneaker community-focused platform — is chiming in on the action by dropping its limited-edition custom SS4 sneaker and NFT physically and digitally. This marks the company’s first move into the metaverse, and owners wi...
Hypebeast •

From Rumor To Restock, Here’s How SoleSavy Works at Every Stage of a Release

SoleSavy, the sneaker startup and community-based platform, is making certain that sneaker enthusiasts can get the sneakers they want, and avoid paying resell. Since 2018, SoleSavy has been building the tools and resources from every stage of a sneaker release—from tracking release information, to copping on release day, with restocks, or between members in their community. Monitoring retail releases down to the details, SoleSavy works at each stage of a shoe drop to make sneakers more fun and m...
Daily Hive •

New Vancouver app helps sneaker collectors get their kicks | Venture

Sneakerheads have a new way of growing their collection thanks to a new marketplace launched by Vancouver entrepreneurs.
SoleSavy, a subscription-based sneaker-collecting community founded by Dejan Pralica and Justin Dusanj, recently launched an app that promises to make buying and selling more fair and fun.
COLLECT is a retail or less marketplace that offers the lowest fees in the industry. According to Pralica, there are lots for sneaker fans to love about the first-of-its-kind app.

You might...
Hypebeast •

Community-Based Platform SoleSavy Makes it Easier for Sneaker Enthusiasts to Build Their Collections

In the world of sneakers, the stream of drops, news and releases is unending, coming from different sources making it hard to keep up. SoleSavy is changing that, building a community that streamlines industry knowledge while providing a place to interact with likeminded enthusiasts to help people grow their collections. Since its founding in 2018, SoleSavy has helped the style community stay ahead of what’s coming up, providing tools and monitors to help with retail releases as well as restocks...
Input •

SoleSavy secures $12M in funding to help you buy sneakers more easily

SoleSavy has quickly emerged as a useful platform for sneakerheads who have to compete with resellers for the hottest releases. Today, it announces $12.5 million in new funding less than six months after it raised $2 million in its initial seed round. SoleSavy uses community-based groups to provide users with information, direct purchase links, and time-sensitive alerts on sneaker releases. As resellers enlist bots to gobble up pairs of the most covetable sneakers, the layman consumer can use al...
SNOBETTE •

Sneaker Community SoleSavy Raises $2 Million In Round Of Funding | SNOBETTE

Vancouver-based SoleSavy, an online community of sneaker and streetwear enthusiasts, has announced it’s raised $2 million in a round of funding finalized in 2020, a story first reported on by TechCrunch. The platform includes a subscription website, app and podcast along with a presence on Instagram, Twitter and YouTube.


The company was founded in 2018 by Dejan Pralica and Justin Dusanj whose goal was building a community for people who love sneaker culture but are looking for a friendlier a...